Naturewatch founder John Ruane, 61
From ANIMAL PEOPLE, November/December 2013:
John Ruane, 61, died of lung cancer on December 3, 2013 in
Newent, Gloucestershire, United Kingdom. Formerly employed in
international marketing, Ruane founded Naturewatch, based in
Cheltenham, England, in 1992, and incorporated the parallel
Naturewatch Foundation a year later. Initially campaigning mostly
against laboratory use of animals, Naturewatch has since 1992 published
13 editions of a Compassionate Shopping Guide spotlighting companies
that no longer do animal testing and those that continue to use animals
in developing new products. “John Henry Draize,” inventor of the
Draize skin irritancy test most often done on rabbits, “died in 1992
and I am certain he has been Lucifer’s guest ever since,” Ruane
famously remarked.